Due to its outstanding success in Sri Lanka, Oriflame, a direct selling beauty and cosmetics company based out of Sweden will be celebrating along with Oriflame founder and family member Alexander af Jochnic, son of founder Robert af Jochnic. Alexander will also be making a special announcement regarding Oriflame Lanka's future. Oriflame Lanka has experienced a 50% growth ratio over the past 10 years of operation in Sri Lanka."Jochnic will be visiting Sri Lanka due to the commendable success we have made since our entry to the local market. He wishes to examine the reasons behind this success and share it with other markets in which we operate. There has been a fantastic development in our operations throughout the years. Currently we have more than 17,000 active consultants and we are now setting the direction of achieving our dream of 25,000 consultants within the coming 12 months" said Oriflame Lanka Managing Director, Pierre Martensson.
Speaking of the initiation of Oriflame, Martensson said that it had been the discovery of market opportunities through network marketing and direct sales that prompted the founders to launch the venture. "Also, the cosmetics market in Sweden was in the early growth phase during that time with few options to choose from." he added.
In regard to the future of Oriflame Lanka, Martensson said that they were planning to invest heavily into northern and eastern markets in an attempt to generate a projected 25,000 consultants within the next 12 months. Currently, Oriflame has production facilities in Sweden, Poland, Russia, China and India.
