Body FX Direct, in pre-launch as of April 2013, is the direct marketing arm of Body FX. Body FX produces high-intensity workout DVDs that have sold millions worldwide, as well as premium nutrition and weight loss supplements.
Body FX sells its fitness DVDs through infomercials. Customers who purchase a DVD set from Body FX will also receive a DVD advertising the company’s nutritional and weight loss supplements. A company-sponsored email informs customers about incorporating nutritionals into their fitness routine, and each customer will be assigned to a Coach (Independent Representative). Independent Representatives will receive these company-generated leads for free from Body FX.
During pre-launch, new Body FX Representatives may sign up online for free and receive a personalized company website with which to start building a network. After launch, the start-up fee will be $19.95. Anyone who pays the $19.95 signup fee will initially be a Body FX Representative. After purchasing a product pack and completing an online training program, a Representative will become a Coach. Only Coaches are eligible to receive free leads from Body FX infomercials.
Body FX Direct will have a unilevel style commission structure with overrides on sales of up to nine levels of distributors. The plan also includes Infinity Bonuses, Matching Bonuses, and Fast-Start Bonuses. 50% of revenue is allocated to commissions and the plan will have dynamic compression.
Distributors will need to generate $50 in BV in personal monthly sales to be eligible for unilevel commissions and infinity bonuses. The requirement may be met by personal purchases or retail sales.
Body FX Pre-Launch
Distributors who enroll during prelaunch will be issued a self-replicated pre-launch site at no charge. After the official launch date, all reps who enrolled during pre-launch will also be given two personalized Body FX Direct websites – one for products, and another combo marketing website for products and the business opportunity
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