Dallin A Larsen

Executive Bio History

Dallin A Larsen, CEO
1/7/2005 Source: MonaVie About Us PDF

Monarch Health Sciences
Dallin A Larsen, Chairman and CEO

Dallin Larsen is a cofounder, Chairman, and Chief Executive Officer of Monarch Health Sciences, Inc. In this capacity, Mr. Larsen is responsible for the Company's strategic development, creation of its product and services distribution channels, management of key personnel, recruitment of Associates and the Company's financial performance.

Mr. Larsen has over 13 years experience in the nutritional products, direct sales industry. In March, 1992, Mr. Larsen participated in the founding and was Senior Vice President of Sales for USANA, Inc., a Salt Lake City direct sales nutritional products company. Under his direction, USANA grew from zero revenue to over $120 million in annual sales, with over 70,000 sales associates in nine countries. During this 9-year period, he was responsible for building USANA's distribution network, both domestically and internationally. In addition, he was responsible for all sales training, regional, national and international events, Distributor Incentive Programs, Corporate Image and field communications. Through his efforts, USANA was rated by an independent publication as the top Direct Sales Company in America for 3 consecutive years and Mr. Larsen's leadership was featured in National Publications.

Mr. Larsen has served on the Board of Directors for the Direct Selling Association in Washington D.C., the governing board for the Direct Sales Industry and has long been recognized as a strong advocate for Distributor and Associate rights. He earned his BS degree in Finance from Brigham Young University.

1/7/2005 Source: Monarch Health Sciences Management Team Page

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