Ms. Simoneau has been with the Company since its inception, and has played an integral role in the formation of the Company's sales and marketing strategies. Formerly the Vice President of Corporate Communications at a national securities firm, she has over 20 years experience in marketing, communications, website development, desktop publishing and promotional event planning. At XELR8, she is responsible for the day-to-day corporate communications between the field of independent distributors and the corporate office. While also assisting with athlete and professional team endorsements, she oversees corporate and charity sponsorships, media relations and broadcast rights, motivational sales seminars and trade shows. Ms. Simoneau also maintains company-wide compliance of marketing initiatives to maintain the quality of the XELR8 brand.
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