Source: PR Web 11/23/2006

The Balance Company Announces Concept

The Balance Company™ Announces First-to-Market Concept for Balanced Living

Juggling many demands in life often means health and wellness falls to the bottom of the priority list. The Balance Company has developed a simple approach to help anyone put self-welless back at the top of the list so that everything else can fall into place. Feeling your best doesn't have to be complicated - The Balance Company provides the roadmap to show just how simple it can be.

San Mateo, CA (PRWEB) November 8, 2006 -- The Balance Company™ announced today that it has launched its first line of innovative products to support a balanced and healthy lifestyle, tackling head-on the issues faced by millions of overworked and stressed-out Americans who crave better health and more balance in their lives. The Balance Company's initial offering is a toolset of products, tips, and ideas that take the guesswork out of figuring out how to achieve better health and balance for both body and mind. Taking a cue from highly successful public companies such as Avon, Herbalife and NuSkin, The Balance Company will sell its new line exclusively through a "customer-direct" model and a national network of independent sales consultants.

Innovative New Product Concept The Balance Company line consists of 'first-of-a-kind' products including BalanceOne™ - a super-concentrated functional beverage that delivers 35 different nutritional ingredients in each one-ounce daily serving, BalanceDrops™ - super-concentrated lozenges for energy and relaxation, and the BalanceGuide™ System - which provides inspirational tips and ideas that can help anyone achieve a healthier diet, a more focused mindset, greater fitness, and better rest and relaxation.

"This first product line represents The Balance Company's mission, which is helping people achieve the energy, stress-resiliency, and sense of purpose necessary to live each day to the fullest," said Jon Slavet, Founder and CEO. "Everything we do supports living in balance - it's our passion and purpose."

The company's Chief Balance Expert, Dr. James Rouse, a nationally-recognized expert in health & wellness, said, "The Balance Company offers a complete and holistic approach to balanced living. Our philosophy is that living well and balanced involves 4 key areas: nutrition, mindset, fitness and renewal. We provide all the products and ideas necessary to achieve the balanced life we all desire."

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