Source: Press Release 12/12/2011

Market America Executive Launches Jewelry Line

Yours by Loren™ to Debut December 12

Greensboro, NC December 12, 2011 -- Loren Ridinger, Senior Vice President of Market America, Inc and SHOP.COM, entrepreneur, trendsetter and creator of the high end jewelry line, Loren JewelsŪ announces the debut of her new fine jewelry collection Yours by Loren, on HSN Monday, December 12th.

The Yours by Loren™ collection will offer HSN shoppers the chance to indulge in glamorous and luxurious fine jewelry this holiday season. From stunning drop earrings in rich red tiger's eye to a show stopping blue topaz ring, the Yours by Loren™ collection includes pieces ranging from $100 to over $1,000.

"This collection has been a fantasy for me and I am so excited to see everything come together," said Loren Ridinger. "Each piece is elegant yet unpredictably whimsical and will inspire you to be your most glamorous no matter the occasion. Yours by Loren is my gift to all women this holiday season and I can't wait for it to be Yours!" said Ridinger.

Yours by Loren™ embodies the same elements of class and sophistication as Loren Jewels, but at a more accessible price. Made with impeccable quality to meet the demands of today's fashionable woman, each piece is meant to fit every occasion. This collection is created with materials as stunning as the women who have inspired Loren.

"Loren has incredible style and I am confident that her beautiful jewelry will resonate with the HSN customer," said John Bosco, senior vice president of apparel, accessories and jewelry for HSN. "This opulent gemstone jewelry collection offers the aesthetic of aspirational jewelry but at a value for our customers."

Loren Ridinger will debut her Yours by Loren™ jewelry collection on HSN with a live prime-time special, airing on December 12, 10pm-12am. The prestigious jewelry collection will be sold at HSN, and ( Consumers benefit even further with cash back earnings when purchasing Yours by Loren™ through SHOP.COM's portal (keywords: Yours by Loren), where HSN is a partner store.

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