Source: Press Release 12/7/2011

Market America Donates Portion of Sales to Breast Cancer Research

Greensboro, NC December 07, 2011 -- announced today that Market America and SHOP.COM have made a five thousand dollar ($5,000.00) donation towards the fight against breast cancer. During Breast Cancer Awareness Month, Market America & SHOP.COM allocated a portion of each sale of Motives® by Loren Ridinger's Collagen Core Lipstick in Inspired, Motives Mineral Lipstick in Brilliant and Isotonix® OPC-3 Beauty Blend to to help in the fight against breast cancer. Both organizations remain committed to raising funds to combat this deadly disease, which affect millions of women a year-all throughout the world.

"We want to thank Market America and each person who participated in this promotion. It was a wonderful surprise to our organization. The funds that were generated will be carefully directed to promising research to find a biological test to detect breast cancer earlier than is possible right now, said Martha Kaley, Founder, "Scientists are working diligently to identify a better method for detection. Thank you to Market America for their generous contribution, and thank you to everyone who made the decision to support this project through their purchase," said Kaley.

Since its founding in 1995, has focused solely on funding research seeking to identify an earlier detection TEST for breast cancer. Earlier detection may prevent invasive surgery, minimize treatment and dramatically increase survival chances. The organization's single mission is to direct as many funds as possible, as quickly as possible, to research; in hopes to establish an innovative biological test to detect breast cancer earlier. believes identifying breast cancer at its earliest stages is the best way to allow women who've been diagnosed with this disease to not just live - but to live longer, healthier, more fulfilling lives.

"It was a pleasure working with and we look forward to a continued partnership in 2012," said Brandi Quinn, Vice President of Operations, Market America. " is an amazing organization and we love what they are doing. You know their money is going where it needs to go to make a difference in the fight against breast cancer," said Quinn.

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