Source: Press Release 2/28/2013

Origami Owl Inspires Change with Rascal Flatts

CHANDLER, Ariz., Feb. 26, 2013 -- Origami Owl, a social selling brand best known for its unique line of customizable jewelry and flagship line Living Lockets™, is raising the bar on its mission to inspire, motivate and empower women of all ages through a recently announced partnership with award-winning country music powerhouse Rascal Flatts. The partnership focuses on a central theme of 'changed' and fuses self-expression through customizable jewelry and music. Beginning February 26, 2013, Origami Owl will offer a limited-edition Changed Tag through its TAGGED™ collection, bundled with a digital download of Rascal Flatts' latest hit single Changed, or the Deluxe Album of the same name.

Since its inception in 2010, Origami Owl has been committed to helping its Independent Sales Consultants make positive changes in their lives. Whether through financial freedom or reaching their personal goals and dreams, the company remains rooted in its founding principles to be a force for good. This mission resonated well with Rascal Flatts, who signed with Big Machine Records, also in 2010. The band's eighth studio album, Changed, reflects a new professional chapter for the award-winning country trio. Consumers will have the opportunity to purchase the limited edition Changed Tag to represent a change they have made in their life, or one that they have been inspired to make.

"Music and jewelry are both important means of self-expression so it's only natural for Origami Owl to partner with an incredible band like Rascal Flatts to encourage positive change in all aspects of life," said Darleen Santore , chief performance officer at Origami Owl. "We admire and relate to all that Rascal Flatts stands for and hope that we will be able to reach more lives through this partnership."

There are three price package options available for purchase through Origami Owl Independent Designers or online at including the Changed Tag for $15; a Changed Tag and the Rascal Flatts Single Changed Digital Download for $16; and the Changed Tag and the Rascal Flatts Deluxe Changed Album Download for $28.

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