Source: Press Release 3/5/2014

Velata Introduces Ceramic Knives and Accessories

MERIDIAN, Idaho, March 4, 2014 -- Velata, a brand of simple, stylish, and social kitchen products, released today its Spring/Summer 2014 Catalog featuring the newest addition to its product offering - Velata Ceramic Knives - designed to enhance the way food is cut and prepared.

"After two years of using Velata products in our own kitchen, Heidi and I realized there wasn't one occasion where we didn't need a set of ultra-sharp knives to prepare foods," said Orville Thompson, CEO of Velata's parent company, Scentsy, Inc. "We are always cutting foods to cook on the Velata Raclette Tabletop Grill, so we are excited to introduce Velata Ceramic Knives - the perfect addition to any kitchen."

Customers can choose from the Ceramic Chef's Knife, or the Ceramic Knife Set which includes a Nakiri, Santoku, and Paring Knife. In addition to the ceramic knives, Velata will also offer innovative knife accessories including the universal Tile Knife Block and the Antibacterial Cutting Mat.

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