PartyLite Products Now Available In Turkey
Martin Koehler, President of PartyLite Europe, and Luca Pozzoli, PartyLite Group General Manager for Switzerland and Emerging Markets, held a successful opening event in December. Mr. Koehler noted, "The Direct selling model has been widely accepted in Turkey. In 2013, direct selling generated more than one billion U.S. dollars in Turkey and over one million people were estimated to be working in the channel. Sustained growth, along with the increasing popularity of the home décor and cosmetic segments has made Turkey an extremely lucrative market."
Robert B. Goergen, Jr., Chief Executive Officer of Blyth and President, PartyLite Worldwide said "The demand in Turkey for premium candles and candle accessories offers an excellent opportunity for PartyLite. We are pleased that our exclusive products offer new possibilities for consumers in Turkey to enhance their homes."
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